Top 10 Blog Traffic Tips
Do you remember that day, the day you first launched your new blog? The thrill, the excitement, the feeling of having accomplished something. A special day in every blogger’s life.
Now unless you purchased someone else’s blog, without the thrill and excitement, but with a reasonable visitor list the changes are your blog launched with a grand total of zero visitors (except you) and one webmaster (you).
A few days later the number of visitors, other than your immediate family and friends, is still just about zero. A few months later it’s not much better. So how do you get people to visit, read and enjoy your blog?
The Top 10 Techniques New Bloggers Can Use To Find Readers
The following tips are specifically for new bloggers. These tips will help those bloggers who have next-to-no audience at the moment but want to get the ball rolling quickly. The more experience bloggers reading this will probably already know and have already implemented these tips. They will have a thriving blog because of them.
It’s best if you read the list from top to bottom as each technique in the list builds on the previous step to help you create drive in your campaign. Eventually once you establish enough momentum you gain what is called “traction”, that’s a large enough audience base, about 500 readers a day, so you no longer have to work too hard at finding new readers. Instead, your current loyal visitors do the work for you through the best advertising medium known to man, word of mouth.
Top 10 Tips
1 – Write At Least Five Major “Pillar” Articles For Your Blog
Writing your five pillar articles should be your first task. A pillar article is a tutorial style article aimed at teaching your audience something. They should generally be between 500 and 2000 words and have lots of very practical tips or advice. This article on top blogging tips would be considered a pillar article since it is very practical and a good “how-to” lesson. Pillar articles have long term appeal, they stay current (it isn’t news or time dependent) for many years and offers real value and insight. The more pillar articles you have on your blog the better.
2 – Write One New Blog Post Per Day Minimum
Whilst you are writing your five pillar articles you should, at the same time, be keeping your blog fresh with a daily news or short article style post. There is no target word length here. The aim is to get visitors to bookmark your site or subscribe to your blog feed. The important thing is to demonstrate to first time visitors in particular that your blog is updated regularly so they know if they come back tomorrow they will probably find something new.
Don’t worry, you don’t have to produce one post per day forever, but it is important when your blog is brand new. Once you get traction you still need to keep the fresh content coming but your loyal audience will be more forgiving if you slow down to a few per week instead. The first few months are the most critical period so the more high quality content you can produce at this time the better.
3 – Use A Proper Domain Name
If you are serious about blogging be serious about your blog name, the domain name. For your visitors to easily spread the word about your fantastic blog you need an easily to remember domain name. Don’t pick a name that is cryptic or unpronounceable. People often talk about blogs they like when they are speaking to friends in the real world (that’s the place just outside your window, you do have a window? You do remember the real world? Of course you do!) so you need to make it easy for them to spread the word and pass on your URL. Try and get a dot com style address if you can and focus on a short, easy to remember domain name rather than worry about having the correct keywords in the name (of course if you can get great keywords then you’ve done a good job!).
My pillar article, Domain Names – What You Need to Know, will help you in this area if you’re unsure how to proceed.
4 – Start Leaving Comments On Other Blogs
Once you have your pillar articles written and your daily blog posts are in hand, you’re ready to expose your blog to the world. One of the best and simplest ways to find the right type of reader for your blog is to leave comments on other people’s blogs. Aim to leave comments on blogs focused on a similar niche topic to yours since those readers are more likely to be interested in your blog.
Why should you do this? Well most blog commenting systems (yours included I hope) allow you to have your name and blog link attached to the comments you leave. This is how people will find your blog. If you are a prolific commenter and always have something interesting and valuable to say then people will be interested to read more of your work and so click through and visit your blog.
5 – Trackback And Link To Other Blogs In Your Blog Posts
A trackback is like an automated conversation between blogs. When you write a new article on your blog and it links or references another blogger’s article you can do a trackback to their entry. This leaves a truncated summary of your blog post on their blog entry, it’s your blog telling someone else’s blog you wrote an article mentioning them. Trackbacks are usually displayed just like comments.
This is a good technique because, like leaving comments, a trackback leaves a link on the other persons site back to your blog for readers to follow. It also does something even more important, it gets the attention of another like-minded blogger. The other blogger will come to your site and read your post eager to see what you wrote about them. They may become a loyal reader of yours or if you are lucky, may write a post linking to your blog, so bringing more new readers.
6 – Encourage Comments On Your Own Blog
A very simple, yet very powerful way to persuade someone to become a devoted reader is to show there are other devoted readers following your work. If they see people commenting on your blog they infer your content must be good. This encourages them to stick around and become and interested participant. One of the easiest way to encourage comments is to pose a question in a blog post. When you do get comments, make sure you always respond so you can keep the conversation going.
7 – Submit Your Latest Pillar Article To A Blog Carnival
What is a Blog Carnival? Well a blog carnival is a post in a blog that summarizes a collection of articles from many different blogs on a specific topic. The idea is to collect some of the best content on a specific topic in a given week. Often many other blogs link back to a carnival host and as such the people that have articles featured in the carnival enjoy a spike in new readers.
To find the right blog carnival for your blog, do a search at http://blogcarnival.com/.
8 – Submit Your Blog To BlogTopSites
To be honest this is not a very good tip, it’s not going to bring a flood of new readers to your blog, but it is easy and only takes five minutes.
Go to Blog Top Sites at http://www.blogtopsites.com/, find the category for your blog and submit it. You’ll have to copy and paste a couple of lines of code on to your blog so you can rank and then sit back and watch the traffic come in. You may only get an additional 1-10 visitors per day with this technique but over time it can build up as you climb the rankings. Every little helps!
9 – Submit Your Articles To EzineArticles
This tip really depends upon how much effort you put into it. You may not get hundreds of new visitors immediately through this technique (although you can if you keep doing it) but it’s worthwhile because you are simply leveraging what you already have, your pillar articles. Once a week or so, take one of your pillar articles and submit it to Ezine Articles. Your article then becomes available to other people who can republish your article on their website or in their newsletter. EzineArticles can be found at http://ezinearticles.com/.
- How does giving your pillar articles away help?
You benefit through what is called your Ezine “Resource Box”. This box is displayed at the base of every article you write and can be customised for each article. You place in this box a few sentences about you and/or your blog and most importantly, a link back to you blog. Anyone publishing your article has to include your resource box so you get incoming links. If someone with a large newsletter publishes your article you can get a lot of new readers very quickly.
10 – Write More Pillar Articles
All of the above will help you to find visitors, but there is one simple rule that will determine you success, “Content is King“. All these techniques will only work if you have good pillar articles in place. Without them, even if you do get visitors they won’t stay or bother to come back. Aim for at least one quality pillar article per week and by the end of the year you will have a database of over 50 fantastic feature articles that will work hard for you to bring in more and more readers.