Understanding SEO for the Small Business Entrepreneur (Video) Understanding search engine optimisation research and the Google algorithm To many online marketers, website designers and small business SEO seems to be a difficult and complicated process to master and understand fully. This is hardly surprising when you consider the mystique surrounding the keyword algorithms used Continue reading »
Get High Search Engine Rankings Using Ethical SEO Methods If you use unethical tricks and techniques to artificially boost the search engine ranking of your website you dilute the quality of search results for search engines. Search engines, in particular Google do not like search results being questionable. For the above reason, search engines Continue reading »
Google Panda Update, Goodbye to Low-Quality Link Building Google has released a major ranking algorithm update LONG BEACH, California – Google’s Amit Singhal and Matt Cutts commented on Google’s latest ranking algorithm update, named “Panda”. The latest algorithm addresses the growing complaint that low-quality content sites (referred to as content farms) were ranked higher than Continue reading »
3 Key Off-Page Search Engine Optimization Methods On-page search engine optimization is definitely one of the key methods if a website owner would like to improve the results for his or her website’s search ability. However, on-page SEO often entails technical skills. Why? Not a lot of people are HTML enthusiasts. This is often Continue reading »
Firefox Extensions For Web Professionals Discovery #3 – Professor X Professor-X – lets you view header information without having to view source code. The page “slides” down and Professor X shows you the contents of the page’s head element, including Meta, Script and Style content. https://addons.mozilla.org/en-US/firefox/addon/professor-x/ To install (add-on), from within Firefox: Tools > Add-ons Continue reading »
Firefox Extensions For Web Professionals Discovery #1 – HTML Validator Today’s discovery is HTML Validator http://users.skynet.be/mgueury/mozilla/index.html This add-on validates web pages to the W3C HTML standards with a simple green check in the corner of the page if the page validates, a red check if it doesn’t, and a yellow exclamation point if there are Continue reading »
Firefox Extensions For Web Professionals Like you, most web developers and SEO professionals, I use an array of tools to get the my work on the web done. I use a combination of purchased and free desktop and web applications and Mozilla Firefox as my browser of choice. Now Firefox has over 1,500 free extensions Continue reading »
How to Install Google Custom Search Engine in WordPress – Part 2 Getting and configuring GCSE Go to the WordPress Plugin Directory and download the, Google Custom Search, plugin. Unzip the downloaded file to your wp-content/plugins folder. Sign up for Google Custom Search (if you haven’t already). Click the, "Create a Custom Search Engine", button Continue reading »
How to Install Google Custom Search Engine in WordPress – Part 1 Introduction Until recently I’d never actually tried to use the default WordPress search engine, and I can say with almost certainty that I will not be using it again. My experience was ghastly, the search optimisation is terrible as is the search results Continue reading »
How to Install Google Custom Search Engine in WordPress – Part 3 Copying the Results Code to the GCSE plugin and creating a results page. Go to your WordPress Dashboard page. Click the, Pages > Add New, tab to Add a New Page. Enter the title of the page, i.e. Search Page. This will be Continue reading »
Squeeze Pages and Search Engine Optimisation Your squeeze page is no exception when it comes to Search Engine Optimisation (SEO). You want the search engines to rank your page high so bringing more people to your site, but the rules have changed. If you don’t apply the new strategies, your squeeze pages will not get Continue reading »
How to Install Google Custom Search Engine in WordPress Need a better search engine for your WordPress blog? In this step by step guide I show how to install the Google Custom Search Engine Plugin for WordPress. A far better solution for your blog than the default WordPress offering. Continue reading »
Search Engine Optimisation (SEO) and Submission WordPress is ready to embrace search engines straight out of the box. WordPress will help search engines index your site and gather the necessary information as part of its design. But, and there’s always a but, once you add a WordPress Theme and customise WordPress to your needs you Continue reading »
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