SEMrush Review Introduction In this SEMrush review I’ll introduce you to the updated SEMrush interface, show you how to navigate it, and highlight some key features that are going to help you rank higher in Google, Bing and other search engines against your competitors. Even if used just for keyword research, SEMrush is also a Continue reading »
Google Tools for Keyword Research Analysis Keyword Analysis is the starting point and foundation of search marketing campaigns and is an essential skill for both SEO and PPC experts. By knowing which queries were typed into search engines by qualified visitors to your website, marketers can better customize landing pages to increase conversion rates. Keyword Continue reading »
SpyFu Review, Download your competitors’ profitable keywords What is SpyFu, What Does SpyFu Do? SpyFu is one of the more feature rich tools, offering SEO and PPC spy tool options along with their own keyword research tool and AdWords software. Their literature states: SpyFu exposes the search marketing secret formula of your most successful competitors. Continue reading »
Before Writing Your Next Article How long do you spend researching keywords, keyword phrases and Latent Semantic Indexing (LSI) prior to writing your article content? If you’re anything like me, it could be several hours! Doing the proper research is a long job. Even then, when you have your chosen search terms with the perfect Continue reading »
AdWords, AdSense and Click Fraud AdWords, AdSense and Click Fraud Introduction As with any symbiotic relationship, the relationship between, advertisers, and publishers is built on trust. Advertisers rely on the quality of the clicks their ads receive. Publishers in turn count on advertisers supplying relevant ads which create a good experience for users, and an Continue reading »
AdWords, Understand Bid Types AdWords, Understand Bid Types Introduction Like most advertisers you will probably focus your AdWords advertising strategy on acquiring the maximum number of relevant clicks from the minimum number of impressions to obtain the maximum number of conversions. Clear Goal Before you advertise on AdWords, you must have a clear goal in Continue reading »
AdWords, What is Google AdWords AdWords, Google’s Flagship Advertising Product Google AdWords is Google’s flagship advertising product and main source of revenue. AdWords offers pay-per-click (PPC), cost-per-click (CPC), cost-per-thousand-impressions (CPM) and site-targeted advertising for text, banner and rich-media ads. The AdWords program includes local, national, and international distribution in most countries of the world. Using Continue reading »
AdSense, Getting AdSense Approved, Installing AdSense AdSense, Getting AdSense Approved, Installing AdSense Introduction Presumably, as you’re reading this article, you either own or manage a website, blog, or forum (or intent to) and want to add Google AdSense so you can earn a little money from your content. Well, in this article you will learn Continue reading »
AdSense for WordPress Without Plugins AdSense for WordPress Introduction In this article I will show you how to add AdSense to your WordPress blog without using plugins. This method, which utilises the text widget, should take about five minutes to implement on a typical WordPress installation. Implementing and tweaking AdSense ads on a WordPress blog Continue reading »
AdSense for WordPress, Best Plugins for AdSense AdSense for WordPress Introduction Implementing and tweaking AdSense ads on a WordPress blog can be tedious especially if you’re not into coding and simply want to post your articles, run a small business or membership site. Well you’ll be glad to hear that WordPress plugins have come to Continue reading »
Adsense, What is AdSense and is it Profitable Contents Definition: What is AdSense? Publishers Supply Ad Space Implementing AdSense Context Sensitive Ads AdSense Earnings Click Through Ratio (CTR) Quick Tips for New Users What is AdSense Conclusion Definition: What is AdSense? AdSense is an advertising program run by Google Inc. that allows publishers to serve Continue reading »
SEO Keyword Search Engine Optimisation Errors Do you know what a keyword is? Do you know which keywords your potential customers are using in their searches? Do you know the most popular keywords associated with your niche? Contents Wrong Keywords, the Right Niche Keywords! The Meta Keywords Myth Choose the Right Keywords How to Choose Continue reading »
SEO Table of Contents (TOC) To many online marketers, website designers and small business SEO seems to be a difficult and complicated process to master and understand fully. This is hardly surprising when you consider the mystique surrounding the keyword algorithms used by search engines, particularly the Google algorithm, and the search engine optimisation research Continue reading »
Landing Page Mistakes Equal Poor Conversion Rates In online marketing a landing page, or lead capture page, is a single web page that appears in response to clicking on an advertisement link. The landing page should display directed sales copy that is a logical extension of the advertisement or link. Here are the most common Continue reading »
What is a Landing Page? – Definition and Application In online marketing a landing page, or lead capture page, is a single web page that appears in response to clicking on an advertisement link. The landing page should display directed sales copy that is a logical extension of the advertisement or link. It can be Continue reading »
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