The Online Coaching Case with GetResponse Autoresponders 2 (Video)

Improve Brand Image, Build Lasting Relationships Automatically

A lot of people look online for improving their image, starting a professional career, getting fit, growing an online business and so on. If they are your potential customers you could easily reach them with targeted one-to-one messages that will boost your ROI (Return on Investment), improve your brand image and build lasting relationships automatically.

The Online Coaching Case

Let me show you how with the new Autoresponders 2 from GetResponse.

In this example, Bob is being considered for a great promotional opportunity with his company and he believes improving his professional image can help him achieve it. Bob decides to Google, “Improve your professional image”. The search results presented with the popular site, Career Now Online.

He immediately signed up for the news letter and by doing so was automatically added to the autoresponder news letter campaign and started receiving targeted messages based upon on his online behaviour and preferences.

A few minutes after registering, Bob receives a personalised welcome message thanking him for subscribing and joining the community.

• This welcome message came from the, “contact added”, autoresponder which is scheduled to go immediately after someone subscribes to the campaign.

Bob’s sign-up also activated the autoresponder follow up cycle, with a set of tips on effective team management. Now, once a week for three months, he will receive a message on how to improve such skills as self presentation, public speaking, strategic planning and so on.

• Weekend days were excluded from the email delivery as these days don’t always have the best results.

The first message was scheduled for the third day of the cycle. It included a link to a video on effective communication. As Bob prefers watching a video to reading he clicked on the video link. This action triggered the, “link clicked” autoresponder schedule for delivery at 0900. This is when email achieve their best results.

So, the next day at 0900 he received an email invitation to visit the online tutorial library. To make sure he will take a look at the library, three days later he will receive another email triggered by the, “autoresponder sent” message, which presents him with the most popular videos.

Onsite Session and Workshops Income Source

The main source of income for Career Now Online are the onsite sessions and workshops on various aspects of building professional skills. So, every three months they sends updates with details of the upcoming local workshops and events. If Bob opens one of these messages another autoresponder message will be activated with a registration reminder, the “message open” autoresponder.

When Bob clicks one of the registration links in the email and completes the registration form he’ll be set a thank you message along with session and payment details as well as practical information on how to prepare for the sessions. That’s the “goal reached” autoresponder.

From here the options are limitless as another autoresponder can be scheduled for any action Bob will perform. A click, an open, a goal reached, and so on. Bob will receive one-to-one emails which contain only information he is currently interested in automatically. That’s the power behind the new GetResponse Autoresponders2. Try it now and let your results take of on autopilot.

The Online Coaching Case with GetResponse Autoresponders 2 Conclusion

Well, I hope you found something useful and enjoyed this article, The Online Coaching Case with GetResponse Autoresponders 2.