Article Spinning for SEO, SEM, Writers and Online Marketers

We all know article writing and marketing is an extremely powerful method to drive traffic to your web site. It’s also a fact you need unique new content to get indexed by the search engines.

Unfortunately, writing articles is very time consuming. Fortunately, there are tools which can help. Within a very short time these word spinners can generate as many unique high quality article as you require.

What is Article Spinning for Writers and Online Marketers?

Article spinning is a Search Engine Optimization (SEO) or Search Engine Marketing (SEM) strategy used by some writers and online marketers to produce multiple distinctive and unique variations of a base document for distribution to multiple websites or article directories.

How Does Article Spinning Work?

The technique works by rewriting an existing article, or possibly parts of an article, and replacing elements to produce a slightly different perspective on the topic.

What about Duplicate Content?

Article marketers are convinced that document spinning helps avoid the penalties imposed in the Search Engine Results Pages (SERP) for using duplicate content.

• Until 2011 Google did not significantly penalise web sites which had duplicated content, but, in 2011 Google did improve its filtering algorithms and targeted, ‘content farms’. The aim being to penalize sites containing significant duplicate content.
• Plagiarism: the act of plagiarizing; taking someone’s words or ideas as if they were your own. [wordnetweb.princeton.edu/perl/webwn]

What is Plagiarisation

Think of plagiarism as academic dishonesty, a breach of your journalistic ethics and of course, plagiarism can constitute copyright infringement.

• Don’t plagiarise. If original content is plagiarized or used without the copyright owner’s consent (usually in writing), such copyright infringements may result in a legal challenge.
• Writers are of course free to produce multiple versions of their own original works.

How do You Spin an Article?

As an author of the original work you can spin your own articles, either by hand, automatically or a combination of the two, so enabling you to distribute the original article in many versions to a range of clients. The same article could possibly be spun and distributed to article directories and article submission sites for example, as part of your article marketing strategy.

A number of web site managers pay freelancers to perform manual article spinning, rewriting either all or parts of articles for their site.

There are also a number of software applications such as SpinnerChief and The Best Spinner (two of the best I’ve seen, both FREE) which will automatically replace words or phrases in articles.

• Be warned: Automatic rewriting can change the meaning of a sentence. Don’t think you can just press a button and publish. You’ll still need to edit the article if you want anything of quality.

Automated spinners employ words and phrases having equivalent meaning to the original, i.e., the word “writer” might be substituted by the word “novelist”. The best article spinning programs have several thousand word combinations stored in a thesaurus (synonym database) to draw from.

A Recommended (FREE) Spinning Tool

SpinnerChief is now being hailed as the world’s most advanced article marketing, article spinning and document submission tool. This powerful program could help you generate, verify and submit completely original content in just a few minutes, passing and exceeding Copyscape scrutiny, as well as being 90% legible and syntactically correct.

Here are just some of the inbuilt features:

• All of the basic capabilities associated with a normal article re-writer software.
• Super quick, simple to rewrite your article utilizing the distinctive “Super Replace” method.
• Huge, expert-defined thesaurus which is stored on you own system, so the speed is extremely fast.
• The capability to pick synonyms from the Google Adwords keywords resource.
• Word, Paragraph and Sentence edit mode.
• Batch-spin articles and blog posts.
• Batch compare articles. Calculate the resemblance between content spun articles and reviews to ensure they are completely unique from each another, not just unique from the original.
• “Uniqueness” percentage indicator.

Plus many additional features not listed here. In addition, there’s a variety of optional paid-for Professional features which take this product to a completely new level, but, to be honest, you don’t really need them. The free version is good enough.

Article Spinning for SEO, SEM, Writers and Online Marketers Conclusion

Now, a confession. I planned to spin some of my original blog posts to article directories (a common SEO tactic) but found the work involved in producing decent copy took just as long as rewriting by hand.

So, don’t be too disappointed by the quality produced by article spinners. Try using them just to improve the quality of your work. The thesaurus in SpinnerChief is really very good.

You can get the FREE version of SpinnerChief.
You can get the FREE version of The Best Spinner.

Should you require more SEO related tools, then you will find my article, “SEO Tools” useful.

Well, I hope you found something useful and enjoyed this article, Article Spinning for SEO, SEM, Writers and Online Marketers.